Co-Owners Natilea and Kodi have been friends for about 12 years. Both passionate about spirituality, strengthening families, and adjusting crowns.
We saw a vision to own a waist bead company, after not having the best experience in the journey to purchase beads for ourselves. We wanted our concentrated energy to create a space where waist beads and body jewelry uplifted those adorning them. We believe waist beads are more than an art form, they are an experience.
We thought this would be a great opportunity to celebrate our curves and be able to empower our beautiful sisters. Many times the beauty standards for women are unrealistic, and this would be a great way to show women that beauty cannot be contained nor defined. Our Beauty is to be celebrated , Natural E.